Thursday, December 21, 2017

Harrowsmith magazine is back, and better than ever!

 

“It’s a time of great change,” says Harrowsmith publisher Yolanda Thornton. “Canadians are making advances to improve our relationship with the world around us, and we want to be there to showcase and celebrate the work they do. From new trends in farming and cultivation, to helping rural communities, respecting and protecting wildlife, and nurturing a healthier, greener, more conscientious way of participating in the world, Harrowsmith seeks to bring you those stories and help you connect with like-minded individuals. Our new magazine format and website help us do this in a more eloquent way.”

 

Art Director Meredith MacKinley has really nailed the re-launch cover for Harrowsmith’s return as a full-sized magazine.  This mouth-watering food-focused cover, hits all the right notes. It debuted on Canadian newsstand November 20th, 2017, at a retail price of $6.99.
 

 
 
Thursday, December 21, 2017
 

The January 2018 issue of Canadian House & Home is a winner!

 

On Friday, December 8th, Canadian House & Home had their annual Trends Breakfast event at the Royal York Hotel in downtown Toronto.

 

Hosted by President, Lynda Reeves; Editor-In-Chief, Beth Hitchcock and Senior Vice President/General Manager, Kirby Miller, the elegant ballroom was packed with designers, advertisers, editorial contributors, foodies, and assorted friends of the magazine. A fist-class event.

 

Beth Hitchcock unveiled 10 of 2018’s Top Trends, which are featured in the annual January issue.  The issue is a gem.
 

 
 
Friday, November 24, 2017
 

GQ magazine has named controversial former San Francisco 49r’s quarterback Colin Kaepernick its Citizen of the Year. Their website proclaims that they are “Celebrating the man who became a movement.”  Or perhaps they just hope to cash in with tons of free publicity and  and big newsstand sales?  Regardless, it’s a gutsy move and a powerful cover treatment.

 

Here’s GQ’s pitch:
 

“Much has changed in the four years since Colin Kaepernick was last on the cover of GQ. Back then he was a rippling superhero of a quarterback on the rise. But a simple act—kneeling during the national anthem—changed everything. It cost him his job. It also transformed Colin Kaepernick into a lightning rod and a powerful symbol of activism and resistance.

 

Though Colin Kaepernick continues his silent protest, he agreed to collaborate with GQ on a special project for our December Men of the Year issue in an effort to, as the piece explains, “reclaim the narrative of his protest.” He helped us assemble a ten-person team of his closest confidants—including rapper J.Cole, director Ava DuVernay, activist Harry Belafonte, and Women’s March co-organizer Linda Sarsour—to speak on the subjects of activism, protest, and equality, and to offer some rare insights into Colin Kaepernick himself.

 

Paired with the piece are inspiring images by Martin Schoeller, who photographed Kaepernick in Harlem, intending to evoke the spirit of Muhammad Ali’s anti-Vietnam War protests in the neighborhood during the late 60s.”


 

 
Monday, November 06, 2017

It was just a matter of time until some clever art director would do a mocking/mock cover like this one. The Harvey Weinstein revelations have been very damning of Hollywood culture.
 

 
Thursday, October 05, 2017

The Nov/Dec 2017 issue of Canadian Running is one to watch.  It goes on sale October 30th, 2017.
 

The “travel” themed cover is packed with benefit-oriented sell lines.  Good use of devices such as starburst and + sign. The clean blue background and warm red logo work well together to create a vibrant, energetic feel.
 

 
 
About Me
Scott Bullock

 
Scott Bullock is the the creator of Coverssell.com. Bullock has worked as circulation director for both consumer and B2B magazines including Toronto Life and FASHION. If you have a great cover to share, please send all submissions to 
scottbullock(at)rogers(dot)com

Note to readers: some of Bullock's posts may refer to his clients.
Most Recent Blog Comment
Kelly says:
Any news on how it performed on newsstands?...
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