Controversy sells
Maclean’s continues to generate free publicity. Today’s National Post devotes a full-page of prime space (page 4) to a cover story that is a week old…a lifetime in the 24/7 news-cycle spin rotation.
It’s good to see Brian Segal defending editorial independence. A sacred rule for our editorial colleagues. One of the most sacred rules to newsstand experts is:
Rule #6: Be Controversial
Don Martin has it right too…there are probably very few copies left unsold on the shelves.
We will provide the Check Up results as soon as they are available.
It’s good to see Brian Segal defending editorial independence. A sacred rule for our editorial colleagues. One of the most sacred rules to newsstand experts is:
Rule #6: Be Controversial
Don Martin has it right too…there are probably very few copies left unsold on the shelves.
We will provide the Check Up results as soon as they are available.
- Scott Bullock
About Me
Scott Bullockscottbullock(at)rogers(dot)com
Note to readers: some of Bullock's posts may refer to his clients.
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