Tuesday, September 25, 2012
Jann Arden cover sells
The April 2012 issue of Zoomer featured Jann Arden as the cover girl. As a huge fan of her music, the cover certainly caught my eye. I blogged about it back in March.
I loved the fact that Zoomer was taking a risk with this cover. Well, the results are in and…
The April 2012 issue out sold April 2011 by 40%, and it out sold April 2010 by 37%.
Congratulations to Zoomer for taking the risk! No risk, no reward!
- Scott Bullock
About Me
Scott Bullock
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scottbullock(at)rogers(dot)com
Note to readers: some of Bullock's posts may refer to his clients.
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Kelly says: | |
Any news on how it performed on newsstands?... |
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