Wednesday, February 29, 2012
New wholesale data from MagNet
MagNet, the U.S.-based data provider, has just released their findings from wholesalers' records both in the U.S. and Canada.

The numbers are sobering, with one quite notable Canadian exception!

Click on the charts to enlarge them!

On the first chart, take note of the incredible results turned in by Rogers Publishing… up 14.4%… a praiseworthy accomplishment amidst a lot of red ink.  

Not only is it one of the few bright spots, it is a huge increase at a time when so many others are posting equally large negatives.

The second chart looks pretty grim, showing sales by retail class of trade, combining U.S. and Canada.

The third chart shows that Canada is doing better than the U.S., although sales are still down.  If your sales are flat, or up, you should feel pretty good, given current market conditions.

- Scott Bullock
About Me
Scott Bullock

Scott Bullock is the the creator of Bullock has worked as circulation director for both consumer and B2B magazines including Toronto Life and FASHION. If you have a great cover to share, please send all submissions to 

Note to readers: some of Bullock's posts may refer to his clients.
Most Recent Blog Comment
Kelly says:
Any news on how it performed on newsstands?...
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