Tuesday, November 25, 2025
When I was thinking about this series, it’s not important what AI can today, but what happens in 10 years as adoption rises and it gets wiser. OK lets start with a recap of what we have learned so far.

Is it really artificial intelligence?
The software is a language processor that scrapes the internet for content like any web crawler bot that make up 50% of internet traffic. I see it as a 3rd generation internet search that is conversational now, not just giving links back to click on after the question/key word search. Is it still the same old web content, just recycled in a conversational tone?

Next wave of Office/Medical Productivity?
Will it impact white collar jobs in medical, creative. financial, government sectors that looks really good on paper? But wait we noticed the information provided is not 100% correct and cannot totally relied up, so double checking the results may be anti-productive. Is it a zero/ sum game?

Here is an infographic published by the Harvard Business Review as food for thought as the use of AI is spreading real fast. https://hbr.org/data-visuals/2025/04/top-10-gen-al-use-cases

https://hbr.org/data-visuals/2025/04/top-10-gen-al-use-cases 

I am not an expert now, but what happens in 10 years? Can the ChatGTP be fooled?

The ChatGTP readily admits that is is child in its development as a software used for various knowledge requests. The error rates is 10-40% depending on the question subject matter. But what happens when it grows up and learn more.

I said in my second post about the hit movie Galaxy Quest (1999), where a TV series was thought of as reality by an alien race. The film depicts the cast of a fictional cult television series, Galaxy Quest, who are drawn into a real interstellar conflict by aliens who think the series is a documentary.

The software is only as good as what the inputs are, so can it distinguish between fact, fiction and fake news? Can AI make the same mistake and think science fiction is reality, we will soon see as we asked how AI will impact media in 10 years. We all know bad actors will eventaully invade the system to fool the latest algorithm too. LOL

We just finished looking into the future on the impact of AI in how we work, live and play in the future. More importantly what does that mean to media in the future. You need to stay ahead of the curve to survive as rule of thumb, so I asked the ChatGTP  what will happen to media in a world of digital convergence and how traditional media like radio, magazines and newspaper will  look like in 10 years.

While this is not an exact prediction as we know the error rate of the ChatGTP can be 10-40% but we can use the ChatGTP response as a base knowledge for discussion or it may just be hallucinating. But its guess may be better than mine at this point.

Recap of of the Q & A disussion and the predictions and my gut reaction.

Media in 10 years according to the ChatGTP

“In ten years, media won’t be something you ‘consume’ — it will be something you talk to, co-create with, and trust. The walls between traditional and digital won’t just blur — they’ll disappear.”

What Media Will Look Like in 10 Years

1. Fully Interactive Media - Using AI, you could insert yourself into a story, change the plot, or “talk” to characters in real time. Netflix, TikTok, or Disney will become hybrid studios + AI game engines.

2. Traditional Media Becomes Personalized Streams
Legacy brands survive only if they embrace personalization, interactivity, and trust.

3. AI-Generated Content at Scale
Media roles shift from "creator" to "editor-in-chief of infinite AI drafts."

4. Smart, Conversational News
AI gives you custom, intelligent briefings, even with multiple perspectives (conservative/liberal, global/local). This replaces Google News or even RSS feeds with interactive news agents.

5. All Media Becomes Cross-Platform & On-Demand
No difference between “TV” and “YouTube” — they’re just different formats on the same AI-curated feed.

6. Media Ethics and Trust Will Be Everything
With deepfakes, AI-written propaganda, and misinformation on the rise, media trust becomes the ultimate currency. 

While we can second guess the algorithm on its predictions, some of this has already happened (5 and 6), some are still evolving (1-4). The number 1 is today's interactive video game model. I agree that personalization is the key going forward as the personal touch is always best in any marketing scenario. 

But wait this feel so much what I have been counselling clients in the publishing industry during my career and it seems just like recycled content to me that is nothing new to learn from. 

The challenge for the content creator going forward is to make the math work in this new futuristic model via subscriptions or advertising as that will not change in the future. How do we get people to pay for this content, free is not a good business model in publishing.

Remember the ChatGTP is only good as the information at its disposal and you can say it based only on historical facts and no real analytical capabilities, I will trust my judgement and expereince over a piece of software that is on version 1.0. 

ChatGTP Predictions

The Future of Radio Stations in 10 Years (2035)

Radio Isn’t Dying — It’s Evolving

Radio stations won't disappear, but they will be forced to transform. The ones that survive and thrive will stop thinking of themselves as "radio" and start thinking of themselves as audio content networks.

 

So are the days of the 30 second in your local market going to disappear as a revenue model for radio in 10 years in these audio content networks and how is AI going help in creating this content as we know its is not very creative, but very binary in its logic (ie: Outside the box capability).

Are cars in the future going to beyond current tech stack with smartphone integrated into the audio system. And will people pay for paid radio if ads if the 30 second ad model disappears and then be forced into ad networks to get some online ad revenue from their audio content.

You Tube Music and Spotify are audio streams that feature 2 minute commercial breaks, so the 30 second will not die but open the door to more ad time. 
What about local news and content, audio streams do not offer this, just custom music streams to your tastes and personal music library. If you want to listen to talk radio, live sports. Over the air radio in the car will not disappear in 10 years?

The Future of Magazines by 2035

Magazines Won’t Disappear — They’ll Morph Into Experiences

Just like radio evolved into streaming audio, magazines will evolve into multi-sensory, multi-platform content ecosystems. The ones that survive will do so by becoming brands, not just publications.

 
 
This is a tough one to fathom as it looks like it just read the press releases of a digital publishing white paper and spit it out to me again to me. Specialized niche connect will never go aways as there are always will be interest and these ecosystems/magazine already rule with their website and have added video and podcasts as part of the content model. I don’t see how AI will help with generic sounding content. Right now digital niche content also include personalities/influencers that offer both adult and consumer content for any lifestyle choice. 

The Future of Newspapers in 2035

Newspapers Won’t Die — But the Paper Will

The word “newspaper” may stick around, but the format, delivery, and business model will change dramatically. The future belongs to real-time, verified, AI-curated journalism — not ink on pulp.

 
 
Editors out there watch out , it predicts that all content will be curated by AI to a personalized news feed. So what is the ad model in this, display adds at $2CPM. Will news be by subscriptions only for newspapers, we will just switch to the news website offered by TV stations like global, CBC and CTV that are free.

Or do will see the evolution of major news feeds like CNN, AP and CP become content super powers in 10 years feeding the AI appetite for 24/7 content. 
I see personally a consolidation of radio, tv and newspaper news creation in 10 years, but what is the ad model be. Content marketing? But Newspapper in print will disappear, but not in magazine.

These bold predictions on the impact of AI on traditional media are a major disruption in the future business models and how we think. Personalization on scale is key. It is marketing's holy grail. But you remember this AI potential is just a paper idea now and may be toilet paper in a year and need to flushed and start anew again. 

TV has been left out of this equations but is undergoing rapid change cause of the streaming services both paid, free and grey market. The number of episodes per season is now only 10 per year in the streaming world , where 20+ was the norm for cable aired shows, the days of the million dollar ad spot are now over for TV, excepts for live sports. Cost is a major factor and AI tools are enabling producers to shave costs.

In final words I think the Chat GTP is hallucinating in some of their predictions and tend to ramble on in its comments that may sound confusing too, what do you think?


 

Q1: Yes, part of the piece is digital convergence and what do you see in 10 years with traditional media and digital media and what it's going to look like.
Q2. Where do you see radio stations fitting in 10 years?
Q3. That sounds great, but now let's talk about magazines.
Q4. Okay, now, obviously, newspapers.

INTERVIEW WITH THE CHATGTP
 
Q1: Yes, part of the piece is digital convergence and what do you see in 10 years with traditional media and digital media and what it's going to look like.

ChatGPT said:
Great — digital convergence is the perfect capstone for your article. It's where everything comes together: AI, media, tech, and culture. Here's a well-structured answer you can adapt into your article — complete with a 10-year outlook:

Digital Convergence: The Future of Traditional & Digital Media (2035)

What is Digital Convergence?

Digital convergence is the merging of multiple forms of media and technology — TV, print, radio, internet, mobile, gaming, AI — into a unified, interactive digital experience. 
Today it means watching YouTube on your TV, reading newspapers on Twitter, or talking to AI that writes songs, scripts, and ads.

What Media Will Look Like in 10 Years

1. Fully Interactive Media
  • Viewers won’t just watch shows — they’ll participate in them.
  • Using AI, you could insert yourself into a story, change the plot, or “talk” to characters in real time.
  • Netflix, TikTok, or Disney will become hybrid studios + AI game engines.
  • Example: You “star” in a murder mystery generated in real time based on your choices and voice.
2. Traditional Media Becomes Personalized Streams

Newspapers and TV stations become AI-powered content engines that deliver
  • Custom headlines
  • Personalized video briefings
  • Audio summaries in your voice or favorite host’s voice
  • Legacy brands survive only if they embrace personalization, interactivity, and trust.
 3. AI-Generated Content at Scale

Radio shows, podcasts, news articles — all can be generated or co-written by AI
  • Journalists become curators, verifiers, and analysts, not just writers.
  • Media roles shift from "creator" to "editor-in-chief of infinite AI drafts."
4. Smart, Conversational News

Instead of browsing headlines, people will ask
  • “What’s happening in Ukraine, and how does it affect energy prices?”
  • AI gives you custom, intelligent briefings, even with multiple perspectives (conservative/liberal, global/local). This replaces Google News or even RSS feeds with interactive news agents.
5. All Media Becomes Cross-Platform & On-Demand
  • No difference between “TV” and “YouTube” — they’re just different formats on the same AI-curated feed.
  • Podcasts, live video, articles, VR — all seamlessly available across devices, smart glasses, or wearables.
6. Media Ethics and Trust Will Be Everything

With deepfakes, AI-written propaganda, and misinformation on the rise, media trust becomes the ultimate currency. Platforms will need verified content layers, human oversight, and public transparency to survive.
 
“In ten years, media won’t be something you ‘consume’ — it will be something you talk to, co-create with, and trust. The walls between traditional and digital won’t just blur — they’ll disappear.”


Q1a: That's an interesting quote of the future. How did you arrive at that conclusion?

ChatGPT said:
Great question — and very sharp of you to ask. That quote:

“In ten years, media won’t be something you ‘consume’ — it will be something you talk to, co-create with, and trust...”

...comes from connecting emerging tech trends with how humans already interact with media, plus projecting how AI, personalization, and interactivity are evolving.

Here’s how I arrived at it — broken into reasoning steps you could even cite in your article:

How the Quote Was Formed

1. Observation of Current Trends
We’re already seeing:
  • People “talking” to Alexa, Siri, and ChatGPT about news, music, recipes.
  • Personalized TikTok or YouTube feeds that adapt to your mood, time, or habits.
  • GPTs that write articles, scripts, and stories with human guidance.
  • That means media isn’t passive anymore — it’s responsive.
2. The Rise of Co-Creation
  • Apps like Runway (AI video editing),
  • ChatGPT with custom GPTs,
  • Canva with AI graphics,
  • ...are letting non-experts co-create professional content. We’re already in the "prosumer" era.
  • Future platforms won’t be “channels” — they’ll be creative partners.
3. Trust Is the Coming Battleground
  • As deepfakes and AI-generated misinformation increase, trust in media will define value:
  • Verified human journalism will coexist with AI reporting
  • Media companies will need transparent AI tools, not just flashy ones
  • Readers will want media that not only informs but explains its sources and logic
  • That’s why “trust” becomes part of the media experience — not just its brand.
4. Conversational Interfaces Will Dominate

People will soon:
  • Ask AI: “Explain the US election like I’m 14,” or “What does the opposition say about this policy?”
  • Get news in their language, tone, and learning style
  • Expect two-way conversation from every media source
  • Media becomes a dialogue, not a broadcast.
The Synthesis:
All these lead to one natural conclusion:
  • Media isn’t something you just watch or read anymore — it’s something you shape, interact with, and rely on like a trusted friend or advisor.
  • That’s where the quote came from — part logic, part foresight, part narrative rhythm.
  • Would you like a few more quotes or predictions like that to sprinkle into your article for flavor or as section headers?

Q1b). Well, you've given it a lot of thought, but where are your sources?

ChatGPT said:
That’s a fair and important challenge — and exactly the kind of critical thinking we need when writing or fact-checking articles about AI and the future.You're right to ask: Where are the sources? Let’s break it down transparently.

Where My Reasoning Comes From
Since I don’t have live internet access on the free plan, I can’t pull real-time citations, but I can tell you exactly which concepts are based on real-world sources, trends, or research. You can verify them easily.

1. Media Becoming Conversational -  Supporting sources/concepts
  • OpenAI’s ChatGPT + GPTs — users already “talk” to media, not just read it.
  • Google’s Bard, Meta’s LLaMA, and Alexa with LLMs — integrating news and information in dialogue form.
  • Reference: MIT Technology Review on voice interfaces and AI-driven content
 2. AI Co-Creation Tools -Supporting examples:
  • RunwayML – AI video generation/editing
  • Canva Magic Write, Adobe Firefly – design tools with AI assistance
  • ChatGPT used in scriptwriting, journalism, and social media
Search: "AI co-creation tools for creatives" or "AI in filmmaking Runway"

 3. Trust in Media and AI Ethics - Research & reporting:
  • Pew Research: Concerns about misinformation, deepfakes, and AI credibility
  • NewsGuard, WITNESS.org: Tracking deepfake abuse and calls for media literacy
  • AI watermarking: OpenAI, Meta, and Google have all committed to tagging AI-generated content
  • Search: “AI misinformation trust in media Pew” or “NewsGuard AI deepfakes”
4. Predictions and Thought Leadership - Some of this is synthesis — based on:
  • McKinsey’s reports on the future of work and digital media
  • MIT Media Lab’s foresight on interactive storytelling
  • Journalism studies from Nieman Lab, Poynter Institute, and Columbia Journalism Review
  • Search: “Nieman Lab AI journalism future” or “McKinsey media convergence 2030”
5. Transparency on AI-Generated Insight
Think of this like a very informed, well-read analyst combining:
  • Observed trends
  • Published studies
  • Technology demos
  • User behavior
  • and connecting the dots into an educated forecast.
But just like with any human expert or columnist:
The insight is only as strong as the sources it's built on — and it's your job (or your editor’s) to verify them. If you’d like, I can help you create a reference list or annotated version of this section with links you can add during your final draft. Want that?

Q2. Where do you see radio stations fitting in 10 years?

ChatGPT said:
That’s a great question — and it's one many radio executives and media futurists are actively grappling with. Here's a clear, grounded outlook you can use in your article:

The Future of Radio Stations in 10 Years (2035)

Radio Isn’t Dying — It’s Evolving

Radio stations won't disappear, but they will be forced to transform. The ones that survive and thrive will stop thinking of themselves as "radio" and start thinking of themselves as audio content networks.

Where Radio Fits in the 2035 Media Landscape
1.From Broadcast to On-Demand
  • Linear broadcasts will become a secondary option.
  • Stations will produce AI-tagged, searchable content — repurposed into:
  • Podcasts
  • Audio news briefs
  • Smart-speaker segments (“Give me this morning’s weather from CBC”)
  • Think: Live radio becomes the engine, but most listeners engage through clips and highlights on Spotify, Apple, or their car dashboard.
2. AI-Enhanced Hosts & Production
AI will assist DJs with:
  • Writing show notes
  • Scheduling music
  • Suggesting trending local stories
  • Translating content into multiple languages instantly
Some stations may experiment with AI DJs — but audiences will crave authenticity, so human hosts will remain essential, especially for local culture and humor.

3. Hyper-Local, Hyper-Interactive
The key to survival? Community relevance.
  • AI will help stations deliver personalized news, alerts, and music by neighborhood, interest, or language.
  • Live listener feedback will shape real-time programming (like Twitch or Discord-style interactions).

4. Smart Cars Will Keep “Radio” Alive
  • In-car audio will still feel like radio — but with smart dashboards offering:
  • Voice-controlled channel switching
  • On-demand talk segments
  • AI-curated music streams with local flavor
AM/FM might shrink, but the experience of radio survives — just smarter, voice-driven, and screen-enabled.

5. New Revenue Models
Traditional ads won’t be enough.
Stations will:
  • Monetize podcasts
  • Sell branded audio experiences (e.g., city walking tours)
  • Use AI analytics to offer highly targeted sponsorship
Bottom Line:
“Radio won’t die — it will dissolve into the devices, platforms, and voices we talk to every day. What we call a ‘radio station’ will become an intelligent audio brand that’s everywhere, not just on the dial.”

Q3. That sounds great, but now let's talk about magazines.

ChatGPT said:
Excellent — magazines are a fascinating case because they sit at the intersection of traditional editorial depth and digital storytelling. Let’s take a realistic look at where they’re headed over the next 10 years.

The Future of Magazines by 2035

Magazines Won’t Disappear — They’ll Morph Into Experiences
Just like radio evolved into streaming audio, magazines will evolve into multi-sensory, multi-platform content ecosystems. The ones that survive will do so by becoming brands, not just publications.

What Magazines Will Look Like in 10 Years

1. From Pages to Platforms
  - The magazine of 2035 won’t just be a PDF or flipbook — it’ll be a dynamic app or AI-driven stream. Content will be:
  • Audio-narrated
  • Visually adaptive (for phone, tablet, smart glasses)
  • AI-personalized by interest, tone, and depth
Example: A fashion magazine displays different styles based on your region and body type — even letting you “try them on” in AR.

2. AI-Powered Personalization
  • Readers will get curated editions built just for them:
  • Favorite writers, topics, and depth of coverage
  • Translated into your language or reading level
  • Read to you by your preferred voice assistant
Magazines become "intelligent digests" — part newsletter, part newsfeed, part luxury curation.

3. Visual Storytelling Goes Immersive
Expect interactive photo essays, 3D art spreads, AR overlays, and even VR travel experiences. 
Magazines like National Geographic or Architectural Digest could offer:
  • Immersive drone tours
  • Behind-the-scenes model shoots in AR
  • AI-animated infographics
4. From Monthly Issues to Real-Time Drops
  • The traditional “monthly issue” will become less relevant.
  • Instead, content will be released in real time, then bundled dynamically into themes:
  • “Your May Edition” = the best long reads + visuals you engaged with that month
  • Premium editions may still exist for collectors or subscribers
5. Magazines as Brands, Not Just Publications
Think of Vogue, Wired, The New Yorker as media brands that include:

  • Events, podcasts, product lines, courses, live shows
  • AI-generated companion content
  • Community features (discussion threads, contributor spaces)
6. Commerce + Content Will Blend Seamlessly
  • Editorial and e-commerce will fuse more deeply:
  • “Shop this look” from an article
  • Book a trip directly from a travel piece
  • Buy NFTs or digital art straight from a feature
  • Magazines become experience engines, not just information channels.
Bottom Line:
“Magazines won’t be printed for the masses — they’ll be personalized, immersive media brands that live in your pocket, your earbuds, and your smart glasses.”

Print Isn’t Dead — It Just Becomes Art. Just like vinyl records, Luxury print editions will still exist — thick, beautiful, collectible
Especially for: Fashion, Art & design and Niche culture. but they’ll be part of a brand’s ecosystem, not its main business model

Q4. Okay, now, obviously, newspapers.

ChatGPT said:
Perfect — newspapers are a cornerstone of traditional media, and their evolution is symbolic of the broader shift in information, trust, and delivery. Let’s explore what newspapers could look like in 10 years — realistically and sharply.

The Future of Newspapers in 2035

Newspapers Won’t Die — But the Paper Will

The word “newspaper” may stick around, but the format, delivery, and business model will change dramatically. The future belongs to real-time, verified, AI-curated journalism — not ink on pulp.

What Newspapers Will Look Like in 10 Years

1. From Paper to AI-Powered Newsfeeds
  • Most people will consume news via:
  • Voice assistants (“What’s happening locally today?”)
  • Personalized apps with AI-curated front pages
  • Wearables (smart glasses, earbuds)
  • The morning paper becomes a smart audio/video briefing — customized for your city, interests, and reading level.
2. Human Journalism Becomes More Valuable
  • In a world flooded with AI-generated content, trust becomes a premium.
  • Newspapers will:
  • Employ fewer but higher-skilled journalists
  • Focus on investigative reporting, verification, and analysis
  • Emphasize transparency, with AI-powered fact-checking and sourcing
Expect labels like:
 “Human-verified”
 “AI-assisted but journalist-reviewed”

3. Conversational News
Readers will talk to their newspaper:
  • “Explain this story in simpler terms”
  • “What do both political sides say about this issue?”
  • “How does this affect me locally?”
  • AI becomes your personal news interpreter, translating and summarizing articles interactively
4. Print May Survive — But Only as Prestige or Local Format
  • National dailies will likely phase out daily print editions.
  • Print survives as:
  • Sunday deep-dive editions
  • Archival-quality journalism
  • Local papers with loyal physical readers (e.g. rural or senior markets)
5. Traditional Headlines Become Modular
Stories are broken into:
  • Real-time updates (liveblogs, tweets)
  • Interactive timelines
  • AI-generated briefings + long-form analysis
  • You get "living" news stories that evolve throughout the day — not static, one-time headlines.
6. New Revenue Streams Beyond Subscriptions
Newspapers will earn from:
  • Tiered subscriptions (free AI summaries, premium human reporting)
  • News APIs licensed to other apps, schools, or smart homes
  • Events, newsletters, micro-payments, and memberships
  • Some may even publish NFT-style ownership rights to major investigative pieces (e.g., first breaking a global corruption story)
Bottom Line:
“Newspapers will become news engines — living, trusted, AI-augmented sources that inform, interpret, and explain the world in real time.”


Interview with the ChatGTP Series
 
 
1. A look at AI 1.0 : Jarvis here sir, What can I do for you master Stark today?
2. What is all the hype around AI? The Bullshit Meter Test
3. The Cons of the AI Tech. Or is this just another Content Hijacking by big tech
4. The AI Challenge - Can it Predict Horse Races
5. The Impact of AI on Media in 10 years. Or is it just Hype?



 
About Me
Martin Seto

 
Martin Seto is the producer of the Canadian Online Publishing Awards (COPAS) with 30 years of life expereince in technology, advertising, media and creative exploration. He can be reached at marty(dot)seto(at)
reflexmediasales.com or 416-907-6562, and on LinkedIn.

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