Kyle Shay has been promoted to vice president of Digital Media. In this new role, Shay will be responsible for leading the company’s overall digital strategy, including new technology, email marketing, online advertising, webinars, social media, and the next big thing. He will also be working closely with other departments to ensure that digital initiatives are aligned with overall business goals.
Stacy Bradshaw has been promoted to Director of Digital Media. Bradshaw will be responsible for the day-to-day operation and for implementing digital initiatives.
“The pace of digital growth and tech stack investment since 2019 has been extraordinary. We don’t expect that to change. This move allows Kyle to continue looking for the big steps forward. At the same time, Stacy has killed every project she has tackled, and I expect her to continuing leading systems analysis and implementation as we continue to invest.” COO Scott Jamieson said.
|Lorene Shyba says: