Thursday, October 10, 2024
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On page 75 of Journalism for The Public Good, The Michener Awards at 50, author Kim S. Kierans writes me — yes, me — into the men’s room of the governor general’s residence in Ottawa, in conversation with the famous Canadian journalist/author/ editor and one-time master of Massey College, John Fraser.
He and I were at Government House for the presentation of the Michener Awards; he as an important dignitary (or something) and me as a finalist. I was editor of the Manitoulin Expositor weekly newspaper and in the GG john, John F. asked if I had my acceptance speech ready. I was like “yah, right.”
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As if they were going to hand Canada’s most prestigious journalism award to a weekly newspaper nobody’d ever heard of, when the other finalists included the likes of the Globe and Mail and Edmonton Journal.
Turns out I should have had that speech ready. Cuz we won!
First time ever for a weekly paper! Was one of the best journalisticky things that ever happened to me. But why — aside from my tireless campaign to seek attention — am I telling you this now?
Because it’s National Newspaper Week and you must read Kierans’ new book.
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Kierans’ a lively writer — you don’t get to where she is without flair — and the book’ll stoke your love of journalism, and newspapers, and all the great work you do.
This reminded me of the time I read Cherie Dimaline's novel The Marrow Thieves. I picked up The Marrow Thieves because I knew and seriously like and admire Cherie, who I worked with at Chatelaine, even though (or maybe especially because) one afternoon our boss Rona Maynard compared my and Cherie's management style to that of the Keystone Kops. I took it as a compliment.
Anyway, I started The Marrow Thieves because Cherie was the author but finished it because the story was so gripping. (The Marrow Thieves then went on to become a best-selling award winner. Feels great when that happens.) I started Journalism for the Public Good because my name was in it then finished the book because it was so damn interesting and easy to read.
Anyway, I started The Marrow Thieves because Cherie was the author but finished it because the story was so gripping. (The Marrow Thieves then went on to become a best-selling award winner. Feels great when that happens.) I started Journalism for the Public Good because my name was in it then finished the book because it was so damn interesting and easy to read.
JFTPG was launched at a Massey College event Sept. 26, and the event was like an interactive Ted talk on the seminal role that a robust fourth estate plays in democracy.
You’re busy. I’m not going into details. Get the book and read it.
But not before you read this: At the launch, the panel and visitors loudly bemoaned the drying up of traditional revenues for newspapers and other media, but Kierans eclipsed the dour clichés with what some might consider surprising optimism.
Enterprising reporters and publishers and content producers, fired up with what the first master of Massey College Robertson Davies described as “altruistic nosiness,” are finding new financial models to finance their work. Co-operative news organizations, lean online operations like the Narwhal (which shared the 2023 Michener with the Toronto Star) and outfits Kierans described as “hyper-local initiatives,” are appearing with increasing frequency.
“These stories will continue to be told but the platforms will be different,” she said, adding, “It’s like nature. Journalists keep popping up.”
More evidence of the same? In the audience Thursday was a friend of Kierans and the founder and CEO of a citizen-journalism startup called CITIZN, Murray Simser. Simser, who speaks fluent Silicone Valley, describes CITIZN as “UBER for journalism.” After the book launch, I asked Simser what the heck he was on about.
Here’s him on CITIZN: “Look, the idea of UBER for journalism is as broad as the concept itself.
“The possible combinations are limitless, but it means that every journalist now has a global potential audience rather than a local audience in their field of expertise. Say you are an expert in Northern Ontario [nice, Murray, thanks]; loads of people around the world would want to call on you, likely daily.”
I’m liking the sound of this. Guaranteed you’ll be hearing more about CITIZN. This all sort of reminds me of when I was working at the Financial Post, when reporter John Greenwood tried to sell us a on story about something called “The Internet.”
I had no idea what he was talking about. Not sure I do, yet! But I am looking forward to the future of the news business. Never mind what the loudmouths are saying about the future of news. The smart mouths are bullish.
About the Author: Peter Carter
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Toronto writer/ editor/ one-time magazine owner and publisher---35 years experience in Canadian magazines; currently Analysis Editor at Law360 Canada; an online daily news source for Canadian lawyers; Winner of Best Business Blog at COPAs 2014 for Pete's Blog&Grille; National Magazine Awards finalist; accordion player and motorbike enthusiast.
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Wednesday, October 09, 2024
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Pepper Parr, Publisher of the Burlington Gazette is writing a series of articles on the state of the industry. Pepper has been a judge of the COPAs and this series is also on the site at this link. This is the second of a series on the changes taking place in print media and the challenge keeping the public informed.
In the period leading up to 2000 media found itself facing realty difficult times. When Y2k (remember that event) was upon us no one really knew what was going to happen when we moved into the new millennium.
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Newspapers were selling their printing presses and contracting the work out.
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Media covered the event like a wet blanket – there were those that said it wasn’t really a problem while others suggested the machines that drive production would come to an immediate halt.
Media did a lot of reporting – but they didn’t pause to ask: what does this mean to us as an industry?
I don’t recall reading about any industry wide workshops; I don’t recall seeing anything in the way of op-ed pieces on what the industry needed to do in the way of changes.
Media covered disruption – without realizing that they were in line for some major disruption to their industry and they weren’t prepared.
The industry no longer had the aura of Watergate or the Pentagon Papers that made reporters heros – at that time thousands flooded into the industry wanting to be reporters. Reporters Bob Woodward and Carl Bernstein were the subject of close to fawning news stories, television specials and movies.
By the late 1980s journalism schools were being closed. The number of students that graduated got smaller and smaller.
The age of the men and woman in the news rooms was made up of people in their late 40’s and 50’s – there was no new blood coming into the industry. And there were few MBAs on staff of the large newspapers.
Those that were public corporations had financial analysts looking at profits which were decent at the time – what those analysts didn’t see was that the boat was moving quickly toward a Niagara size waterfall.
When the disruption of the revenue sources began media didn’t have a Plan B – they watched is losses began to climb and subscriptions slowly slipped away.
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The data relates to American newspaper – the number will not be much different for Canada.
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By Pepper Parr
As Publisher of the Burlington Gazette I am driven by this statement. “Informed people can make informed decisions.” Media is the only sector that can deliver the information. The politicians don’t – they issue statements that project the story they want to tell. I have been a journalist from the day my first picture and story appeared on the front page of the Montreal Gazette. I have published books, magazines and newspapers. I was the founding editor of the Toronto Ward 9 News in about 1972. The Burlington Gazette started publishing as an on-line newspaper in 2010.
This story was originally posted in the Burlington Gazette on October 8, 2024 at this link
As Publisher of the Burlington Gazette I am driven by this statement. “Informed people can make informed decisions.” Media is the only sector that can deliver the information. The politicians don’t – they issue statements that project the story they want to tell. I have been a journalist from the day my first picture and story appeared on the front page of the Montreal Gazette. I have published books, magazines and newspapers. I was the founding editor of the Toronto Ward 9 News in about 1972. The Burlington Gazette started publishing as an on-line newspaper in 2010.
This story was originally posted in the Burlington Gazette on October 8, 2024 at this link
Tuesday, October 08, 2024
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This is National newspaper week; an occasion to look at the challenges the news business faces.
Pepper Parr, Publisher of the Burlington Gazette is writing a series of articles on the state of the industry. Pepper has been a judge of the COPAs and this series is also on the site at this link.
Pepper Parr, Publisher of the Burlington Gazette is writing a series of articles on the state of the industry. Pepper has been a judge of the COPAs and this series is also on the site at this link.
That daily newspaper that was read in most households in the evening or the paper that was delivered in the morning before Dad left for work are things of the past.
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Once the largest newspaper in western GTA – the Spectator struggles to stay alive.
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We no longer have daily newspapers, or weekly newspaper that tell us what is going on in our communities, provinces, the rest of the country or the world. There are some daily newspaper being published. The Hamilton Spectator comes out six days a week but it is not the powerful local daily it once was.
Except for a small number of daily newspapers that are national in scope – the New York Times, the Washington Post or the Los Angeles Times – include some of the financial press like the Wall Street Journal or the Financial Times and that is what we have. There are exceptions but they are few and far between.
Those publications have reasonably robust advertising bases that fund the operation; everyone else was taken out by services based on the internet.
Craig’s List and Kijiji killed Classified Advertising
Craig’s List and Kijiji killed Classified Advertising; a service that drew in millions in revenue with little in the way of editorial expense other than taking down the information and setting it all up under the dozens of classifications. It was a brilliant idea that has been with us for centuries in different forms.
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Classified advertising was phenomenally successful
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Newspaper revenue from classifieds advertisements decreased continually as internet classifieds grew. Classified advertising at some of the larger newspaper chains dropped by 14% to 20% in 2007, while traffic to classified sites grew by 23%.
This was the beginning of the end for print newspapers. It took an additional decade and a half for the business side of newspapers to realize that they were in serious trouble – by that time it was too late.
In the past year the Toronto Star pulled the plug on their Metroland unit that published close to 50 weekly newspapers in the province.
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Soon after Kijiji was created others created versions of online advertising that included photographs – it was classified with colour and all on line.
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Without a financial base print was dead – going on line was the answer but it took time for the larger media companies to figure that out.
Newspaper could tell a story – they had sections that reported on business – the Globe and Mail Report on Business being the most successful. Ironic that while very good at reporting news they were not able to see how what they were reporting was going to impact them. They weren’t able to see the fundamental change that was taking place.
An interesting example of the newspaper that saw the change coming and found a way to change their business model. The Toronto Star and LaPresse, the largest French newspaper in Quebec, formed a joint venture with the Toronto Star to create a digital version of the newspaper and publish as online newspapers.
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Going totally digital worked for Montreal’s French language newspaper.
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It worked for LaPresse – the Star was never able to convince their readers that online was going to be the way you got your news. In 2016, a few years after the launch of La Presse+, print was restricted to Saturdays and shortly thereafter, on 31 December 2017, the last newspaper was printed.
Publisher Guy Crevier says the paper will become the world’s first major daily to go completely digital on weekdays as it responds to a permanent shift in advertising spending. Guy Crevier, publisher of LaPresse, pointed out that the North American newspaper sector had lost 63 per cent of its revenues — or $29 billion — over the past decade. “There is nobody who can survive in an environment like that.
The Toronto Star was losing far too much money – the family trust that held a majority of the voting shares accepted an offer to sell the newspaper.
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Nicole MacIntyre – Toronto Star editor
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The newspaper was acquired by NordStar Capital on May 26, 2020, after the board of Torstar voted to sell the company to the investment firm for CA$52 million—making Torstar a privately held company.
The two businessmen, Jordan Bitove and Paul Rivett bought the newspaper along with the regional newspapers and the chain of weeklies, found that they didn’t share the same vision for the Toronto Star. Bitove bought out Rivett. In July the Star appointed Nicole MacIntyre as editor.
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By Pepper Parr
As Publisher of the Burlington Gazette I am driven by this statement. “Informed people can make informed decisions.” Media is the only sector that can deliver the information. The politicians don’t – they issue statements that project the story they want to tell. I have been a journalist from the day my first picture and story appeared on the front page of the Montreal Gazette. I have published books, magazines and newspapers. I was the founding editor of the Toronto Ward 9 News in about 1972. The Burlington Gazette started publishing as an on-line newspaper in 2010.
This story was originally posted in the Burlington Gazette on October 7, 2024 at this link
As Publisher of the Burlington Gazette I am driven by this statement. “Informed people can make informed decisions.” Media is the only sector that can deliver the information. The politicians don’t – they issue statements that project the story they want to tell. I have been a journalist from the day my first picture and story appeared on the front page of the Montreal Gazette. I have published books, magazines and newspapers. I was the founding editor of the Toronto Ward 9 News in about 1972. The Burlington Gazette started publishing as an on-line newspaper in 2010.
This story was originally posted in the Burlington Gazette on October 7, 2024 at this link
Thursday, November 16, 2023
Now that the pandemic is mostly in the rear-view mirror, it’s easier to take a second look at what we sped past in the last couple of years. Without doubt, the pandemic created the biggest shift towards more automation, faster digital transformation, and exponential leaps in robotics and artificial intelligence. Estimates around investment in robotics and supply chain automation hovers around the $250 billion mark for just 2023. And the global adoption rate is set to increase to 70%+ by 2025.
Among the most compelling lessons of the pandemic is the impact of artificial intelligence (AI). Estimates suggest that over 50% of companies accelerated their AI adoption plans because of the Covid crisis. And Big Tech has clearly doubled down on this in the last few years. From a marketing perspective, the hope is that AI is going to help us narrow in on the ‘why’ and not just the ‘what’ in terms of people’s behaviour.
Speculation, of course, is very high with large language models like Open AI’s Chat GPT. Even though Chat GPT can scan the entire internet in a matter of seconds, it cannot (yet) connect outlying dots to create a fresh perspective on a human insight.
So, I doubt very much that Copywriters are about to disappear. But the potential for AI to iterate and optimize copy in bulk digital ads, and add personalization, can be a real game changer. Ad tools like Meta’s Advantage+ lets AI choose audiences and creative assets, and Google’s Performance Max decides how to distribute the ad spend across its properties. So, if targeting and audiences are going to be taken care of by AI, what else will the age of automation bring?
So, when you have this level of automation, you can be sure that there will soon be a slew of people whose sole task will be to manage this ever-growing non-human workforce. Are you ready to manage a group of robot assistants? Not sure if you’re aware of this, but the pandemic-fueled isolation and digital transformation has led to the rise of robot-dependents – people who feel emotionally connected to chatbots or robots. I’m not kidding. This is a real thing. How quickly did robots transition from anxiety-inducing entities to familiar everyday support systems that bring a sense of calm and safety?
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When you think about it, autonomous robots range from innocuous chatbots to the Roomba to even aerial drones. There are more of them around than many of us can comprehend. They’re no longer the stuff of science fiction, but increasingly ubiquitous objects that deliver significant value. They no doubt improve the speed and accuracy of routine operations and add efficiency while working alongside humans.
They’re increasingly deployed in dangerous situations like nuclear plants or to track and diffuse land mines. Judging by the speed of things and how every organization is glued to scaling, it won’t be long before bots are life companions. Now imagine encouraging, criticizing, or mentoring bots. We’ll soon have to develop language, etiquette, and protocol around all this. Let’s begin by translating eye rolls.
They’re increasingly deployed in dangerous situations like nuclear plants or to track and diffuse land mines. Judging by the speed of things and how every organization is glued to scaling, it won’t be long before bots are life companions. Now imagine encouraging, criticizing, or mentoring bots. We’ll soon have to develop language, etiquette, and protocol around all this. Let’s begin by translating eye rolls.
Now fast forward to the reality of contactless delivery and automated transportation, and suddenly we need to figure out how to reengineer our roads to accommodate for their increased presence around us, especially in cities. It’s only a matter of time before driverless cars and delivery robots will be jostling for road space alongside bikes and scooters. Are city planners thinking about this? Typical to technology, automated vehicles (AVs) will make some jobs redundant and create some new ones.
Today’s truck driver or Uber driver will have to transition to an AV specialist. Someone who manages automated vehicles and customer service in Mobility-as-a-Service (MaaS) offerings. New roles will emerge like AV Service Mangers, AV Deployment Specialists, AV Technicians…. Can you see where this is going? The good thing is, AVs will also make mobility more equitable and accessible.
Think of seniors, people with disabilities, even children will have greater access to independent transportation. And let’s also consider the potential drop in road accidents – if things go as cited. Removing human error from road accidents can have a significant impact on everything from life to insurance costs. What about parking lots? Dare we hope that they’ll turn into green spaces within cities? Especially since AVs can drive themselves to their own pens.
Today’s truck driver or Uber driver will have to transition to an AV specialist. Someone who manages automated vehicles and customer service in Mobility-as-a-Service (MaaS) offerings. New roles will emerge like AV Service Mangers, AV Deployment Specialists, AV Technicians…. Can you see where this is going? The good thing is, AVs will also make mobility more equitable and accessible.
Think of seniors, people with disabilities, even children will have greater access to independent transportation. And let’s also consider the potential drop in road accidents – if things go as cited. Removing human error from road accidents can have a significant impact on everything from life to insurance costs. What about parking lots? Dare we hope that they’ll turn into green spaces within cities? Especially since AVs can drive themselves to their own pens.
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Speculation, of course, is very high with large language models like Open AI’s Chat GPT. Even though Chat GPT can scan the entire internet in a matter of seconds, it cannot (yet) connect outlying dots to create a fresh perspective on a human insight.
So, I doubt very much that Copywriters are about to disappear. But the potential for AI to iterate and optimize copy in bulk digital ads, and add personalization, can be a real game changer. Ad tools like Meta’s Advantage+ lets AI choose audiences and creative assets, and Google’s Performance Max decides how to distribute the ad spend across its properties. So, if targeting and audiences are going to be taken care of by AI, what else will the age of automation bring?
Another quick glance into the rear-view mirror throws up one of the most talked about fallouts of the pandemic - information epidemic. Especially the dubious kind. No one seems to know if the information they’re consuming is indeed true or factual. Things got so bad the World Health Organization held its first ‘Infodemiology Conference’ in 2020.
Misinformation and disinformation are by no means restricted to scientific or health-related topics. Indeed, technology has helped to weaponize information. Disinformation thrives in societies where systemic inequality and deep-seated discrimination is rampant. When everyone is a content generator, it’s easy for bad actors to twist misinformation (someone who got facts wrong accidentally) to disinformation (creating false information).
In today’s environment where people are ready to jump to the nearest conclusion without much thought or debate, it undermines some basic principles we collectively accept and agree upon. It’s scary to think how easy it is to tear apart any society with disinformation, immaterial of where it is. Ultimately, trust will be the most valuable asset anyone, individual, or organization, can have. And if you haven’t guessed it yet, pro-truth influencers are a thing too.
Misinformation and disinformation are by no means restricted to scientific or health-related topics. Indeed, technology has helped to weaponize information. Disinformation thrives in societies where systemic inequality and deep-seated discrimination is rampant. When everyone is a content generator, it’s easy for bad actors to twist misinformation (someone who got facts wrong accidentally) to disinformation (creating false information).
In today’s environment where people are ready to jump to the nearest conclusion without much thought or debate, it undermines some basic principles we collectively accept and agree upon. It’s scary to think how easy it is to tear apart any society with disinformation, immaterial of where it is. Ultimately, trust will be the most valuable asset anyone, individual, or organization, can have. And if you haven’t guessed it yet, pro-truth influencers are a thing too.
Which brings me back to the question - who then has the responsibility to ensure trustworthiness, inclusivity, and sustainability in our breakneck speed for technology triumphs? Thankfully some people across the pond are taking this a bit more seriously than the rest of us in North America. A European Commission initiative aims to reimagine, reshape, and re-engineer the internet and it’s called the Next Generation Internet (NGI). It funds innovative research to develop a safer, more transparent, and inclusive internet for all. Wishful thinking? I hope not.
Despite the handwringing, there’s no doubt that technology will move faster than people, or policy. So, where should the guardrails be? And who gets to decide that? And where’s the crystal ball that can see what’s in store? When we started playing hockey no one thought about the need for helmets. In fact, it took about a hundred years before helmets were mandated in hockey. How long do we wait before we get protection from the trauma of technology?
Abut The Author: Zach Abraham
Zach has spent over 25 years in the advertising and marketing industry in a leadership position. Prior to starting Us Communications, he was Associate Creative Director at Anderson DDB responsible for all the Digital and DTC work produced by the agency. Zach has won several awards for creative excellence including the London International Advertising Award, The New York Festival and RSVP among others. zach@uscommunications.ca
Abut The Author: Zach Abraham
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Zach has spent over 25 years in the advertising and marketing industry in a leadership position. Prior to starting Us Communications, he was Associate Creative Director at Anderson DDB responsible for all the Digital and DTC work produced by the agency. Zach has won several awards for creative excellence including the London International Advertising Award, The New York Festival and RSVP among others. zach@uscommunications.ca
Thursday, November 09, 2023
“Why’d you call me?”
Asking the question was my friend and one of my many journalistic mentors, Ernest Hillen.
I’ll get to the answer to his question in a moment, but first, in case you don’t know, here’s how Wikipedia describes Ernest:
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Ernest Hillen
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“A longtime editor with Saturday Night, he became best known for two memoirs which he published in the 1990s about his childhood experiences during World War II. Hillen was born in the Netherlands in 1934 as the child of a Canadian mother and a Dutch father, and the family moved to West Java, Indonesia when he was a child. However, following the Japanese occupation of the Dutch East Indies in 1942, the family was confined to detention camps for several years. After the war ended the family moved between Canada, the Netherlands and Indonesia for several years until the 1950s, when Hillen moved to Toronto.”
I met Ernest when I was new to the magazine industry; we worked on a publication called Influence then went separate directions but remained close.
He’s in his 80s now and lives in Cambridge Ont., and Ernest is literally the reason my wife Helena and I keep a landline. True fact. Phone conversations with Ernest seldom clock in at less than an hour and who likes to talk on a cell that long?
Here’s why I’m telling you about Ernest.
Last Monday afternoon, at about 2:00, I realized I had a few spare hours so figured it was time to start reading the entries in this year’s Canadian Online Publication Awards (COPAs).
I’m a judge in two categories and feel privileged indeed. I get to immerse myself in a whole pile of some of Canada’s finest reporting and writing and frankly, I have a hard time thinking of any activity I’d rather do.
I.
Love.
Journalism.
I love making it, reading it, talking about it. Defending it.
What’s not to like about being a judge in the COPAS?
(Quick aside, in a work meeting last month, my writer/editor colleague Amanda Jerome advised that if you have a task to perform that you’re putting off, you can radically reframe the job by instead of saying, “I’ve got to” do this job, try “I get to” do this job. Take Amanda’s theory out for a test spin. It’s powerful.)
I get to judge these stories
PLUS it’s a duty. Which means I must ignore other, less important chores. Here’s me, Monday, shortly after lunch, to Helena: “Sorry darling, the trip to Winners can’t happen. I really should get to those COPA stories. Duty calls.”
I never actually said “duty calls.” I hope I’d never sink to such a cliché unless I was playing with it, as in “Cat litter needs changing! Doody calls.” Like that.
Where was I? Oh right. Calls. To Ernest.
First thing I did when I started judging Monday was pick up the landline and dial Ernest because, well, because I’m a writer and that’s what we do when we’re facing a deadline. Find a distraction.
So here’s what I told Ernest when he asked “why’d you call me?”
“Thing is, Ernest, I just started judging stories in the Canadian Online Publication Awards competition and frankly, there’s certain times when I just hope and wish and pray that I’ll get a phone call from somebody who will ask ‘what are you up to?’ and I’ll be like, ‘sorry you caught me at a bad time. I have to read some more of Canada’s finest journalism because I’m a judge in this national competition.
“That sounds impressive, doesn’t it?”
I continued, at Ernest: “Have you any idea how much great stuff is being reported out there? All over the place, by large outfits, tiny outfits, students? Until you get involved like this, you lose all perspective and you’d think journalism’s drying up or something, and you’d be dead wrong. It’s flourishing. You just have to know where to look.
“Some of these online publications are not-for-profits while others seem very profitable indeed and you know the best part Ernest?
“They remind us how important everybody is; how one person’s concerns are as serious as the next’s. Like say if you’re having a hard time finding daycare in Nanaimo and you’re afraid you won’t have enough money for rent, that’s as worrisome for you as some guy who has been told his cat’s dying or somebody whose mom is in a questionable nursing home or whose son is being sent off to war. That’s what this kind of journalism does, Ernest.
“You’d love it!
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“And the young journalists! They’re doing such amazing work. They do way more research and go further indepth than I ever did. They do better work, too. I’m glad I’m not competing with them.”
Oh wait. I think I and the publication I work for, Law360 Canada, might be competing in a category or two. So never mind that last part.
And maybe I didn’t say those exact words when talking to Ernest. I wasn’t taking notes or recording.
But that was certainly my message.
It is a privilege to judge. I do love every moment of judging.
But just because you love something doesn’t mean you can’t procrastinate, like I did with considerable success by calling Ernest on Monday afternoon. Cuz you can bet the call didn’t end there.
Ernest and I were on the phone for 57 minutes.
He’s a journalist, for my (Pete’s, get it?) sake. At work or in everyday conversation, people like Ernest work diligently at finding new, helpful and interesting methods to discuss ideas using language and communicative tricks in wholly innovative ways.
It’s what we do. And that’s what makes judging so damn wonderful.
I just had a terrific idea for a new category for next year’s COPAs.
The competition would be Olympian.
Best Procrastination Techniques
Details to follow.
About the Author: Peter Carter
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Toronto writer/ editor/ one-time magazine owner and publisher---35 years experience in Canadian magazines; currently Analysis Editor at Law360 Canada; an online daily news source for Canadian lawyers; Winner of Best Business Blog at COPAs 2014 for Pete's Blog&Grille; National Magazine Awards finalist; accordion player and motorbike enthusiast.
About Me
Guest Blogger
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