Tuesday, January 12, 2010
Now this I might pay for

Last month I wrote about a video of a Time/Sports Illustrated tablet-oriented magazine prototype. While I commend them for the effort, my impression (shared with others) was that it was all flash and no substance – some cool features, but not exactly something people would subscribe to and read.

This prototype from Bonnier, however, is well thought out. It’s something I can see myself sitting down and reading – and even paying for. It is, of course, device dependent (which is a major hurdle), but the video is worth watching.

Would you pay for it?

Mag+ from Bonnier on Vimeo.

- Kat Tancock
About Me
Kat Tancock
Kat Tancock is a freelance writer, editor and digital consultant based in Toronto. She has worked on the sites of major brands including Reader's Digest, Best Health, Canadian Living, Homemakers, Elle Canada and Style at Home and teaches the course Creating Website Editorial at Ryerson University.
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