MastheadOnline News RSS http://www.mastheadonline.com/rss/news.php MastheadOnline RSS en-us Sun, 26 Mar 2017 01:32:00 UTC Sat, 25 Mar 2017 21:27:13 EST http://www.mastheadonline.com circulation@masthead.ca webmaster@northisland.ca The 2017 Alberta Magazine Award Winners. Check out the talent in Western Canada. http://www.mastheadonline.com/news/2017/20170324745.shtml Fri, 24 Mar 2017 21:25:05 EST   I love Alberta magazines, one my favourite ones as always been Canadian Cowboy, but there is more to the market than cowboys as you will see with this year’s winners. The annual event, staged by the Alberta Magazine Publishers Association (AMPA) on March 16, showcases the outstanding work of magazine professionals from across the province. Awards were presented in 21 Showcase categories and five Achievement award categories.   Newspaper Day 2017 - An All Star Line-up of Investigative Journalists http://www.mastheadonline.com/news/2017/20170323152.shtml Wed, 22 Mar 2017 07:58:33 EST As part of Masthead’s expanded coverage of all things in the Canadian Publishing world, it is time to showcase an event we are supporting - Newspaper Day presented by the Ad Club of Toronto. The speaker lineup includes Adrian Humphreys of the National Post, Jacquie McNish who writes for the Wall Street Journal, Grant Robertson at The Globe and Mail, Professor Paula Todd from Seneca College and Kevin Donovan at the Toronto Star.   The event is to be held on Thursday April 27 from 11am - 5pm in Toronto at the Acadian Court, 401 Bay St, 8th Flr. There will be a lunch and presentations. Tickets are $175  with a student rate of $20. A special Q&A will be held with the students as part of agenda. For more information and to purchase tickets, visit: http://www.adclub.ca/newspaper-day    Canadian Content Showcase - CBC Radio Crime Drama "SOMEONE KNOWS SOMETHING" reaches 18.3 million downloads. http://www.mastheadonline.com/news/2017/20170322077.shtml Tue, 21 Mar 2017 21:05:02 EST   The art of story telling has many forms online and podcasts are part of the mix. This showcase on Canadian content shows what CBC Radio One, a public broadcaster, is doing with what was old but now new in digital entertaintment options. This audio only podcast reality crime drama series focuses on a standalone Canadian cold case in an effort to unearth new information that could propel the case forward, while also uncovering how the events have affected the families and communities involved. Listeners are brought deep into the mystery, hearing new evidence and first-hand accounts from those closest to the investigation. There are 11 episodes in season 1 that started in the March 2016  and season 2 just ending February 2017 with 12. Listeners can download a 80 minute episode. PODCAST LINK To raise the profile of Canadian content stories like will showcase the latest news from content creators in the media industry in Canada. If you have great content you want to share with Masthead readers send the stories to masthead@reflexmediasales.com. The Trade magazine Cosmetics goes completely digital in its relaunch. http://www.mastheadonline.com/news/2017/20170316644.shtml Thu, 16 Mar 2017 21:09:12 EST   Cosmetics Magazine was purchased last year by the CCTFA from Rogers Media and is gone from a print magazine to a digital only version in its relauch under new owners.. The Canadian Cosmetic, Toiletry and Fragrance Association (CCTFA) is the Canadian trade association for the personal care products industry with over 150 members. Cosmetics magazine is a trade beauty brand that was established in 1972. With industry veteran and longtime publisher Jim Hicks at the helm, it hosts the annual Cosmetics Outstanding Achievement Awards (COSAs) and the Fragrance and Beauty Awards, and is committed to supporting and celebrating the work of Canada’s beauty advisors year round through its digital publications. It is headed up by editor (and self-professed beauty addict) Alex Laws. Brittany Eccles is the NEW Creative Director for FASHION Magazine http://www.mastheadonline.com/news/2017/20170314713.shtml Tue, 14 Mar 2017 21:09:03 EST   St. Joseph Media has appointed Brittany Eccles to the role of Creative Director, FASHION.  She is responsible for overseeing design across all brand platforms, print, digital, social, video and branded events.  “I am so excited that Brittany is joining the team,” said Noreen Flanagan, Editor-in-Chief at FASHION. “She is without question the most talented designer in the Canadian market, and I can’t wait to see what new visual direction and energy she brings to the magazine and our online platforms.” Eccles was art director at ELLE Canada for more than four years. During her time there, the magazine won multiple awards, including being named Best Magazine in 2015 by the Canadian Society of Magazine Editors (CSME) as well as a Gold Medal in Fashion at the National Magazine Awards.  Isabelle Marcoux recipient of the Visionary Award for Strategic Leadership presented by the Women Corporate Directors Foundation (WCD) http://www.mastheadonline.com/news/2017/20170307008.shtml Tue, 7 Mar 2017 21:09:09 EST   Isabelle Marcoux, Chair of the Board of Transcontinental Inc., is the first Canadian recipient of the Visionary Award for Strategic Leadership presented by the Women Corporate Directors Foundation (WCD), which she will receive in New York on May 10, 2017. WCD is a global organization that brings together more than 3,500 women serving on over 8,500 boards. The Visionary Award, according to WCD, aims to recognize Marcoux’ proven leadership in making the strategic decisions and sound investments which are driving TC Transcontinental’s transformation while ensuring the organization’s short- and long-term profitable growth. WCD continued to explain the award reflects her personal commitment to the development and advancement of women into leadership roles, particularly as members of boards of directors and as senior executives.  The Art of Marketing Conference. Masthead Readers Save $50 on Pass http://www.mastheadonline.com/news/2017/20170307896.shtml Tue, 7 Mar 2017 16:01:58 EST The Art of Marketing is coming to Toronto on April 3rd and the Masthead’s community has an opportunity to participate in this exceptional day of learning. A  preferred rate has been established for Masthead readers where they get $50 off on passes. The event  will be held at the Metro Convention Centre from 8:30 am to 5:00pm. This one day conference features six internationally renowned best selling authors and thought leaders, who will share an exciting blend of cutting edge thinking and real world experience on today's most critical marketing issues. Don't miss out on your chance to gain a competitive advantage and network with over 1,200 of Canada's most successful marketers.   REGISTRATION Register using promo code MASTHEAD20 and save $50 per pass and an additional $50 per pass when registering 5 or more people at the same time.  Register Now: Click Here Web Offset becomes Renaissance Printing http://www.mastheadonline.com/news/2017/20170302688.shtml Thu, 2 Mar 2017 21:09:06 EST   Web Offset Publications which went into bankruptcy protection for the third time in January  has been bought out of bankruptcy by Mike Fredericks, who owns Annex Publishing and Printing in Simcoe Ontario. Annex is the largest trade publisher in Canada and also publishes Print Action (for the printing industry). Web Offset has been renamed Renaissance Printing and will continue to print for the publishing industry. Web Offset owed about $6 million to creditors and Annex was also a creditor.   Web Offset Publications was established in 1962 and primarly printed magazine, cataloges and directories. Web Offset Publications was sold to the independent publisher market in central Canada. They were number 48 on Graphic Monthly's list of the top printers in Canada with sales of about $22 million. John Bacopulos who was CEO before will be staying on as President. COPA CALL FOR JUDGES http://www.mastheadonline.com/news/2017/20170220983.shtml Mon, 20 Feb 2017 18:23:59 EST Interested in being a judge for the 2017 Canadian Online Publishing Awards. Are you an expert with at least 10 years experience in marketing, journalism, media, web tech or publishing.   The COPAs were established in 2009 and as is recognized as the premier Digital Publishing Awards Program in Canada with 50% of the judges from outside of the industry and a 30% turnover every year on the judging panel that includes a public call for judges. You can enter your name for consideration at this link. http://www.canadianonlinepublishingawards.com/2017/judge THE CALL FOR JUDGES IS NOW CLOSED Pierre Karl Peladeau returns to Quebecor as President and CEO, Pierre Dion appointed Chairman of the Board of Quebecor Media http://www.mastheadonline.com/news/2017/20170217830.shtml Fri, 17 Feb 2017 09:35:27 EST   Quebecor announced that Pierre Karl Péladeau is resuming his role as President and CEO, effective immediately. Pierre Dion, who has held the position since April 2014, has been appointed Chairman of the Board of Quebecor Media and a director of Quebecor. Moreover, his nomination will be proposed for the Board of Directors of TVA Group at its General Meeting in May 2017. Brian Mulroney will remain Chairman of the Board of Quebecor. "I am very pleased to return to the helm of Quebecor," said Pierre Karl Péladeau. "The Corporation is dear to my heart, it is in sound financial health, and has grown steadily in recent years. I'd like to express my gratitude to Pierre Dion for his hard work and exemplary leadership, and to the entire management team. Pierre has been with the company since 2004 and has been a trusted colleague of mine for over ten years. I'm looking forward to working with him again." New Magazine to be launched in the Atlantic Canada - Maritime Edit http://www.mastheadonline.com/news/2017/20170216848.shtml Thu, 16 Feb 2017 15:56:54 EST It looks like print is making a comeback as a new quarterly magazine is to be launched this summer 2017 that celebrates the heritage and lifestyle of Canada’s East Coast. The magazine will be delivered directly to 60,000 residences in the Maritimes, and will be prominently displayed for sale on newsstands, bookstores and retailers across the country. According to James Mullinger the Editor In Chief, The Maritime Edit is the first and only print publication to capture, celebrate and highlight the discreet luxury of living and working in Atlantic Canada.     Wider Horizons win Gold and Silver Magazine Awards http://www.mastheadonline.com/news/2017/20170216838.shtml Thu, 16 Feb 2017 21:41:17 EST Lethbridge College’s Wider Horizons magazine won a Gold and Silver in a competition with publications from Universities and Colleges in Western Canada and nearby USA states. Wider Horizons is published 4x a year by the Lethbridge College Advancement Office based in Alberta. The entries were judged against submissions from post-secondary institutions from Manitoba, Saskatchewan, Alberta, British Columbia, Alaska, Washington, Oregon, Idaho and Montana. These regional awards were presented in Seattle by representatives of the Centre for the Advancement and Support of Education, based in Washington, D.C.   Who can you Trust? Traditional media tops the list http://www.mastheadonline.com/news/2017/20170208603.shtml Wed, 8 Feb 2017 16:53:23 EST Trust in media is a hot topic these days with fake news on the rise and journalism in crisis.  New Canadian research confirms that while social media may be entertaining and fun, traditional media is trusted and true.   Canadian Content Showcase - FASHION - Sophie GrA©goire Trudeau Cover Story, Wedding Bells - 2017 Wedding Trends http://www.mastheadonline.com/news/2017/20170208580.shtml Wed, 8 Feb 2017 18:08:39 EST To raise the profile of Canadian content this story will showcase the latest news from content creators in the media industry in Canada. If you have great content you want to share with Masthead readers send the stories to masthead@reflexmediasales.com. FASHION Magazine secures Canada’s Sophie Grégoire Trudeau for exclusive cover feature in March 2017 issue In honour of International Women’s Day on March 8, FASHION Magazine is revealing its feminist-themed March 2017 issue with an exclusive cover and interview featuring Sophie Grégoire Trudeau. The issue marks Grégoire Trudeau’s first fashion cover to date and includes an eight-page feature in which Grégoire Trudeau speaks to the importance of promoting women’s rights in today’s chaotic socio-political landscape. "We're being called to rise up and raise our level of consciousness and to connect with other human beings," says Grégoire Trudeau. "The level of opportunity that we're sitting on right now as a country and a generation is immense."   Advertising Week: Rogers Media shows how to integrate the brand into content http://www.mastheadonline.com/news/2017/20170207741.shtml Tue, 7 Feb 2017 10:20:11 EST   With all the talk about content marketing Rogers Media revealed in their session how sports content is produced, consumed and its engagement with their audience. The lessons learned from their presentation can be used to show how and where brands can be integrated into content and the life cycle of this content. 80% of audiences in Canada are sports fans with 7 out 10 females sports fans too. From left to right: Greg Sansone, Vice-President of Programming, Sportsnet, Matthew Logue, COO, S&E Sponsorship Group, Gord Hendren, President & CEO, Charlton Insights, Tara Slone, co-host of Rogers Hometown Hockey and Sportsnet broadcaster