Thursday, December 08, 2016
Atlantic Books Today
The Winter 2016/2017 issue of Atlantic Books Today is noteworthy. It has the fun and sophisticated feel of a New Yorker cover.

Here’s a blurb from the cover artist, Emma Fitzgerald, who is the author of Hand Drawn Halifax, a bestselling book and now a colouring book too: “I was inspired by a phrase my Dad says on a stormy day: ‘It is a day for a book in the bed.’ Taking it one step further and bringing it into the bath was not too far of a stretch. Encapsulating so many of the fantastic books being made in Atlantic Canada, in an image that also speaks to our experience of hibernating during winter, was a fun challenge. Those winters may very well be why we have so many great writers, and great readers.”

Editor Chris Benjamin says: ” From the editor’s end, the challenge was to blend Emma’s blissful image into a new brand that said we’re for people who really, really love Atlantic Canadian books, and take them seriously. With suggestions from our cover consultant, our designer, Joseph Meuse, did a fabulous job taking a whimsical, half-coloured illustration (which corresponded to the lead story of adult colouring books) and turning into an overall serious cover that shouted out our top stories in a simple, clear and very modern cover concept. We’re very pleased with the outcome and so far our readers seem to be too.”

 

- Scott Bullock
About Me
Scott Bullock

 
Scott Bullock is the the creator of Coverssell.com. Bullock has worked as circulation director for both consumer and B2B magazines including Toronto Life and FASHION.

Note to readers: some of Bullock's posts may refer to his clients.
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Kelly says:
Any news on how it performed on newsstands?...
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